Over 2 years, COVID-19 has transformed abundant processes, one of them is the hiring process. The pandemic’s rapid emergence has pushed employers to reassess their hiring priorities as they adapt to ever-developing stay-at-home and self-distancing orders. 

Let’s talk about your company’s brand. Is it resonating? How can you know for sure? The importance can’t be understated. Recent statistics show that brands that show up consistently across all mediums see a revenue increase of about 23 percent. Why? Well, some would say that a company’s brand is what makes customers care. If you offer a product or service in a heavily saturated market, the customer can find what you’re selling anywhere. But if you’ve nailed your brand, they’re more likely to buy from you.

Entrepreneurship has proven challenging for some and successful for others. Successful entrepreneurs are able to turn any situation into a positive one. They didn't learn these skills in a classroom, these were skills that they developed over time with hard work and perseverance.